0800 Numbers: Working to get over January’s Business slow up
March 9, 2010 | By: Altos | In: Random Musings
January can be a slow month for the UK business community and the current economic downturn is going to amplify this further.
Many businesses are now looking at various cost effective means that they can focus the amount of questions they receive and in turn, produce greater sales.
A very popular way of companies reaching this goal is to provide their enquirers a completely free telephone call.
0800 numbers are free to call from a landline and lots of organisations that use them experience a dramatic rise in the amount of calls they receive. In fact, studies by the Institute of Direct Marketing has surmised that a company that provides an 0800 number can boost their number of enquiries by in the area of 185%.
Just one benefit that many United Kingdom organisations are experiencing by using 0800 numbers.
Below are 7 more:
1. 0800 numbers are non-geographic – meaning they are not location anchored like normal landline numbers. Thus, businesses can attract more companies outside of their physical area as they cant be judged on their area.
2. Provided with the choice, 63% of people say that they would always ring a freephone number first (Teleculture 2000).
3. The Henley Research Centre concluded that 68% of people feel that organisations which provide 0800 numbers are thinking more about their potential customers.
4. 0800 numbers, similar to all non-geographic telephone numbers, help organisations to instantly smarten up their phone systems with online call management features – such as greeting messages and call divert.
5. Online call statistics systems enable business owners/managers/marketers to evaluate the region of enquirers to their 0800 number, amount of missed calls and hectic periods in order to help with marketing/customer relations and planning staff numbers more efficiently.
6. Businesses can control the area they want to receive their calls (e.g. out of hours and in an emergency). Their 0800 number can be redirected to any United Kingdom landline or mobile with Call divert features
7. All calls to 0800 numbers can be put in a queue when combined with online call queuing systems. allowing companies to answer more calls and not loose potential business.
So it’s evident that basically by using a freephone telephone number, companies can maximise the number of enquiries they receive, sort out their callers more effectively, plan staff efficiently and stand out from their competitors – all factors that are crucial in business and vital for businesses to grow in these times of financial uncertainty.
For business owners, a simple change of telephone number could be the most important resolution that they make in 2009.
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